Percentage of engagements that the social media physical activity posts receive.
Current Value
1%
Definition
Story Behind the Curve
Physical Activity posts are shared with other OCHD Social Media topics. Postings depend on the schedule and priority of different positions; therefore, one month may feature more preventative posts than others.
While OCHD can't control engagement from the public, health educators routinely look at different content to engage the public in learning about the physical activity opportunities offered by OCHD. While Engagement is typically above 3%, the benchmark standard is 1.5% engagement.